Free calculator — 60 seconds

What's your slow reply actually costing you?

Answer 5 questions about how you currently handle inbound DMs. Get a real estimate of what's leaking out of your pipeline every month — in dollars, not vibes.

Run the numbers

Be honest, not aspirational — the estimate is only useful if the inputs are real.

How many DMs or comments asking about your offer do you get in a typical week?

Include people who comment "interested," ask "how much," or message you directly.

How fast do you usually respond?

What's your follow-up habit once the conversation starts?

What do you typically charge for your offer?

Use your average sale price if you have more than one offer.

Of the people who get a timely reply and real follow-up, what % typically buy?

If you're not sure, a rough guess is fine — most solopreneurs land between 10-25%.

15%

This is an estimate based on your inputs, not a guarantee — see assumptions below.

How this is calculated

Weekly DMs are converted to a monthly figure (× 4.33 weeks)
Response speed and follow-up habit combine into an estimated "leak rate" — the share of leads that go cold before converting
That leak rate is applied to your monthly DM volume to estimate leads lost
Your stated close rate is applied to lost leads to estimate recoverable customers
Recoverable customers × your offer price = the monthly loss estimate

Estimated monthly leak

Your estimated leak rate

How this breaks down

What's possible at a 10% leak rate

$0/mo

Want the exact fix for this?

Enter your name and email to get a personalized breakdown and the framework that plugs this specific leak.

By submitting, you'll receive your results and occasional emails from Inbox-Income OS.

This is exactly what the Inbox-Income Copilot fixes

It scores every DM the moment it comes in, tells you who to reply to first, and writes the exact stage-aware reply — so nothing goes cold waiting on you to remember. Comment SYSTEM on my latest Facebook post to get early access.

The DM Leak Calculator produces an estimate based on the figures you provide and general response-rate patterns. It is not a guarantee of results and is an original tool built by Andrew as part of the Inbox-Income Operating System.